Jade Beddington and her freezer full of food.

Jade says they’re still living off what’s in the freezer (Piktu: Jade Beddington).

Today we are virtually isolated and the coronavirus pandemic has led to a way of life that most of us could never have imagined.

Millions of people now work from home, socialisation has been abolished and you can’t even leave the house to see other family members.

Some people are classified as high-risk, including people over 70 years of age, people living in an initial state of health and pregnant women.

People who have to give birth face a difficult situation because they are advised to stay indoors and the possibilities to be with them at birth are limited.

Today we are Jade Beddington, 30, from Gloucestershire, currently in her 34th year. A week pregnant.

Jade leads the new company and the new strategy of the communication agency Radioactive PR and works from home and isolates herself.

So she has Friday the 20th. Mars, over. After writing her diary her husband stopped building and she says the situation keeps changing every day.

6 hours

I wake up early every day with my husband, who is an independent contractor. Fortunately, he’s working until further notice.

I take a shower, get dressed and put on mascara. I think it’s very important to stay at home to keep up the routine – I don’t think I’d feel comfortable in my pajamas all day.

We have a few slices of bread left, so I have some porridge – the guy only eats toast for breakfast.

Jade Breakfast

She eats porridge that doesn’t need milk to store groceries (Photo: Jade Beddington).

I feel much better today. Throughout the week I felt positive and relaxed about the situation we were in, but last night I had five minutes of emotion to order a click online and go to the store while thinking about what I needed for the baby.

People panic when they buy the recipe and the diapers, which makes it difficult to prepare for a newcomer. The uncertainty overwhelmed me last night. But today is a new day! A lot of people are in the same boat – others are worse.

7:00 am

After my husband leaves for work, I clean the house and the kitchen. Again, we’re trying to save the routine.

8:00 am

I sit at my desk with a cup of tea in my makeshift dining room. I communicate with our WhatsApp team while we work from home.

I am also finalising a blog on the importance of media literacy in a crisis, as there will be many media interview organisations during the pandemic.

This week we have been very busy helping our customers through this strange time.

We also see what can be done to support the business community. That’s why we offer free Google Hangout consultations to all companies that are concerned about the way they currently communicate with their audience.

9:00 am

I work until 9.30 a.m., then I go to the appointment with the midwife in the village office, where there is a deadly silence.

My midwife was very reassuring – the people who work in the NHS are really great.

11 hours

I sit behind my desk again and work on the content of my blog while eating fruit. Mother and baby need those vitamins.

12:00 noon

We have a team that goes on Google every day to discuss the client’s priorities and everything else I have to say about new business at the agency.

It is so nice to see everyone personally at work at home, which of course helps with the fever in the living room.


Lunch consists of leftover spaghetti carbonara that I prepared for dinner last night – we are one of the lucky families who still had leftovers of eggs and spaghetti. I’m going to lunch while I’m working.

Jade Beddington

Jade’s in the 34th now. One week pregnant (Photo: Jade Baddington)

2 p.m.

I have a meeting with one of my former clients to talk about a possible new PR project that could work if everyone works in seclusion and social distance.

We can always approach our clients in a creative way and offer our support when the world (hopefully) goes through them once in a lifetime.

We spend the first ten minutes discussing how the coronavirus has affected us. He had to cancel the wedding.

3:00 p.m.

I promised myself I would take a lonely walk every day to get some fresh air and exercise, which I usually do at lunch, but today it was later. I walk in my village for 20 minutes while I call a doctor.

The visitor usually goes to the future parental home, but the parents had to cancel the visit as soon as the baby arrived.

Again, I remember the support I received for the NHS during my pregnancy has been incredible – and it’s still in crisis.

4 p.m.

Another cup of tea and a phone call from the client to discuss a possible project he wants to use almost immediately.

I promise you, the work is still filtered. This is a very difficult time for most companies, and no less so for those who work in public relations.


Your gifts for the child's birthday party

Her colleagues organized a party for the baby, but because of the isolation they can only send her pictures of presents (Photo: Jade Baddington).

When I finished my work, one of my colleagues told me that they were planning a surprise party for me at the office and sent me a picture of the beautiful gifts they had bought, which, frankly, was very kind of them.

It may be a while before I see her or meet someone to meet the baby. We were joking that we had to have a virtual birthday party.

6 p.m.

I played Sims, a game my daughter-in-law owns. I haven’t seen my two daughters in law for two weeks because they were sick and stayed at home with their mother.

I also sent a message to the two daughters in law because it was their last day of school. The eldest daughter is worried because her GCSE has been canceled – so I did a stepmother and calmed her down, even though I’m like everyone else in the dark.

7 p.m.

Jade was infected to fill the freezer...

Her husband managed to fill the freezer (Photo: Jade Beddington)

The man comes home with a large grocery store, which sells mainly frozen products – and Chinese takeaways. He managed to get some bread, but there was almost no fresh meat and certainly no toilet paper or pasta.

We decided it was better for him to do all the shopping, so I didn’t have to go to the supermarket as long as necessary.

More info: Lifestyle

8 p.m.

We watched television for the next few hours, including a rebroadcast of the BBC. Would I lie to you? I plan to see a lot of comedies in the next few weeks.

We’re both on social networking sites and we’re watching different messages from #CoronaCrisis – until I fall asleep on the couch with a cat.

BIGGER: My 40s: Rebecca, 21, a social media executive, is recovering from anorexia and experiencing depression.

BIGGER: My 40s: Kelly, a 48-year-old foster family and business owner with six teenagers.

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